.png)
In today’s global marketing landscape, 5.4 billion people—more than half the world’s population—are connected to the internet. Platforms like Google, Facebook, and Instagram provide access to these users, who engage with content related to travel and tourism. However, despite this vast online reach, only 10% of the world’s population, or 800 million people, fly each year. These 800 million travelers make up 4.5 billion annual passengers on flights, representing a high-value, highly motivated audience that is already in a travel-oriented mindset.
This is where InflightFlix offers a unique opportunity for U.S. state tourism offices. Through inflight content distribution, InflightFlix gives states access to 2 billion passengers across 94 airlines, including 141 million seats on sale to the USA. By targeting these air-access travelers, states can directly engage with captive audiences who are already dreaming, considering, or planning their next trip.
InflightFlix’s 100 Reasons to Visit 10 Places Program provides a comprehensive, end-to-end solution for state tourism marketers, covering everything from content creation to distribution and customized campaigns based on gateway airport audits. This program ensures that U.S. states can promote their top destinations to an audience that is already in the travel mindset, providing a high return on investment.
Martin O'Regan
CEO, InflightFlix
martin@inflightflix.com | + 353 (0) 61 970123
